Corrie Ten Boom Of The Holocaust - 973 Words

Corrie Ten Boom is the daughter of a popular watchmaker and christian living in Holland during the beginning of Hitler, the Nazis, and hatred against Jews. The Ten Boom’s, however, always do the right thing and help anyone in need. Before their mother died, their household was always full of poor neighbors needing food or tea or anything else they could provide. This kindness continues into the beginning of the Holocaust. Corrie begins to join an underground system, involved with helping and sheltering Jews. At first, she was just trying to get some to different places where they would be safe, however. Corrie got so involved that the watch shop, called the Beje. became the center. She had monthly deliveries of food ration card, new Jews would show up to her door almost weekly, and the rest of the people involved in the underground had a secret code or phone calls, revolving around watch-talk. Eventually, Corrie could not find a place or a man, so he ended up living with the T en Booms. They ended building a secret room with an elaborate warning system installed. They had many Jews living in that room, but little did she know that the entire town knew of her work in the underground and o the Jews in her house. Corrie ended up being caught and taken to prison, along with her father and sister. Corrie kept her with all this time, which helped her make it through. Eventually, after finding out that her father has died in prison, Corrie and her sister get to see the rest ofShow MoreRelatedThe Hiding Place By Corrie Ten Boom1493 Words   |  6 Pageswitness and a testimony of Corrie Ten Boom’s memoir, The Hiding Place is a heart-wrenching film that demonstrates how one family’s faith, courage and bravery impacted the lives of dozens while facing grave circumstances, and obstacles while they are forcefully imprisoned and sent to live in Nazi concentration camps for attempting to shed a light and resolve an injustice. Throughout this paper, I will be highlighting what I found to be the overarching theme of Corrie Ten Boom’s memoir, following immediatelyRead MoreThe Hiding Place Essay732 Words   |  3 PagesThe Inspiring Legacy of Corrie ten Boom â€Å"We must tell people, Corrie. We must tell them what we learned,† said Betsie. The Hiding Place, by Corrie ten Boom, is the biography of a woman in Holland during the Holocaust. The book starts out in 1937, in Haarlem, Holland. Corrie and her family were Christians who hid Jews from persecution by the German soldiers. Corrie was forced to make decisions and take actions all throughout different periods in her life. When her mother fell ill, she learned toRead MoreCorrie Ten Boom : The Woman Who Forgave1198 Words   |  5 Pagesâ€Å"Corrie ten Boom: The Woman Who Forgave† Before May of 1940, Cornelia Arnolda Johanna ten Boom would have said her life was uneventful. But then everything changed. World War II started around September of 1939. The ten Boom family was not Jewish, but they had a strong moral and could not stand the ways the Jews were treated. The German Blitzkrieg ran through the Netherlands in May 1940 and mistreatment of Jews started in the ten Boom’s town a couple months later (ten Boom, Sherrill, and SherrillRead MoreCorrie Ten Booms The Hiding Place: An Analysis1798 Words   |  7 PagesCorrie ten Booms 1971 book The Hiding Place told the story of an evangelical Christian family in Holland that was involved in Resistance work against the Nazi occupation, including the concealment of Jews from the Nazis. The Ten Boom family had always been sympathetic to Jews long before the rise of Hitler and the Nazi state, and regarded them as a Chosen People who would always have a special place in Gods plans. They were arrested by the Gesta po in 1944, and Corries father, brother, sister andRead MoreComparison of The Hiding Place and Night Essay1156 Words   |  5 Pagesagainst man but it is also a struggle within to find who they truly are and whom they truly believe in. Both main characters, Eli and Corrie, faced something they never knew they could face but only one comes out stronger than the other. The Night was written by Elie Wiesel and The Hiding Place by Corrie Ten Boom. Elie an author-Jew and survivor of the Holocaust describes the excruciating pain he felt during the time spent in concentration camps, and the deep inner fight contained within him. â€Å"DidRead MorePoem Essay : The Hiding Place By Casper Ten Boom862 Words   |  4 PagesYear 9 English The Hiding Place – Casper Ten Boom Casper Ten Boom faith and wisdom helped countless people archive inner peace. He frequently spoke wisely with his daughters, employees, people hiding in his house, his captors and others. Casper had some hard time but with all the skills he has acquired it was a matter of him teaching them. The hiding place was told by Corrie Ten Boom but was written and published by John and Elizabeth Sherril. Casper Ten Boom faith and wisdom helped many people heRead MoreThe Elie Wiesel s The Holocaust1326 Words   |  6 Pagesto give up their lives during the holocaust. The days of horror and torture during this time is to be told by many different writers. Elie Wiesel, Corrie Ten Boom, and Anne Frank, three writers I chose, all wrote books about the holocaust to make it a little bit easier to understand the real life situations they had to go through while in hiding. If it wasn’t for them, people today wouldn’t know the pain and hardships people had to face at that time. The holocaust was a life changing event that shapedRead MoreCorrie Ten Boom in World War II509 Words   |  2 PagesIntroduction This Flyer is based on WWII, and the Ten Boom family. Corrie Ten Boom is one of the family members. Her family and her, helped many people in WWII, and risked their lives to save other people. They helped other people because the Nazis were looking for them. The Family were Christians, and would help anyone no mater what. Early Life Corrie Ten Boom was born on April 15, 1892, in Haarlem, Netherlands. In her family, Corrie was the youngest child. She had one brother, Willem, and twoRead MoreCorrie Ten Boom From The Hiding Place And Anne Frank1012 Words   |  5 PagesCorrie Ten Boom from The Hiding Place and Anne Frank From Anne Frank s Diary were two of the of the many people that were living during the Holocaust period. The Holocaust which took place in the late 1930’s and throughout the 1940’s Adolf Hitler an anti-Jewish man came to power in Germany. During this Germany was in a great depression due to their loss of World War One. Hitler promised restoration and power and he was easily accepted. Once Adolf was in power he began to invade countries aroundRead MoreA Day Of Celebration And Honor2684 Words   |  11 Pagesand honor. The ten Booms were a well-respected family that lived in the Dutch city of Haarlem, as their fathers had before them. The family operated a small watch shop from the first floor of their home on Bartheljorisstraat Street. Their home, known locally as the Beje, had been in their family for generations. The family had gathered to celebrate the hundred year anniversary of opening the watch shop. This was a great day to celebrate the honor of having Casper ten Boom in their lives. Corrie’s

Nietzsche And Jean Sartre s View On The Death Of God

During the 19th and 20th century, Friedrich Nietzsche and Jean Sartre were two of the most prominent existentialist philosophers. The work that these philosophers have contributed to the existentialist school of thought has been regarded as the most ground breaking and controversial views on the meaning of life. This essay will provide a critical analysis of Nietzsche’s famous idea of the â€Å"Death of God† and Sartre’s extensive work on the theory â€Å"existence precedes essence†. In addition, it shall explain why Nietzsche’s claim that without God, life is dull and mediocre is correct, and why life without God is filled with anguish and forlornness, as Sartre believes. To illustrate the tragedy of Gods death, Nietzsche tells a tale of a madman who ran into a busy marketplace yelling, â€Å"I seek god, I seek god† (Nietzsche 1044). After this cry for help, the man was sarcastically ridiculed by the atheist patrons of the marketplace. The madman responded, â€Å"We have killed him, you and I! we are all his murderers.† (Nietzsche 1044). In order to understand Nietzsche’s claim that God is dead, it must be disambiguated with the assertion that God does not exist. Nietzsche is not arguing that God does not exist. Instead, he is making the claim that society no longer subscribes to the institution of religion as the basis of justice and morality, and due to this fact, society has killed God. To provide historical context of this situation, the book Joyful Wisdom, where the death of God isShow MoreRelatedExistentialism1408 Words   |  6 PagesSome of the ways of thinking are linked to some prominent people. There is idealism, natu ralism, experimentalism, and existentialism among others. This essay explores existentialism, which has been postulated by Sartre among others. The other proponents of existentialism include Nietzsche, Kierkegaard, martin Buber, Martin Heidegger and Martin Buber. The weakness and strengths of existentialism are going to be discussed in this essay. The main facets of existentialism that are going to be discussedRead MoreExistentialism vs Essentialism23287 Words   |  94 Pagesdid not possess them, it would cease to be. There are other sorts of properties that an object possesses but that do not make the object what it is. Furthermore, essentialism holds that natural things do have essences. * In the existentialist view, the problem of being must take precedence over that knowledge in philosophical investigations. Being cannot be made a subject of objective enquiry; it is revealed to individual by reflection on his own unique concrete existence in time and space.Read MoreExistentialism And How This Philosophical Theory Has Developed Over The Years1443 Words   |  6 Pagesthe years. After World War 2, this theory became increasingly popular and some of the great philosophers such as Freidrich Nietzsche, Soren Kierkegaard can be said to be the founders of this theory although they, in their lifetime, never accepted this. Therefore they are sometimes called precursors of this movement. Other major philosophers like Albert Camus, Jean-Paul Sartre and Martin Heidegger also deny any association with the movement yet their work is pivotal in bringing this theory to the worldRead MoreQuestions On The And The Doctrine Of God2357 Words   |  10 PagesOn How to Beg God to Exist Man loves God. It is as natural a love to Man as any other is. For millennia the notion of divinity has ruled the minds of peoples the world over, its power to foster social cohesion and social conflict at the heart of its aversion to senescence. However, can such a consequential notion have as its foundation a logical proof? Arguments in the affirmative abound. Let us examine one in particular, that of St. Thomas Aquinas, the Five Ways. As we do this, we will considerRead MoreThemes in Albert Camus quot;The Plague.quot; Essay1799 Words   |  8 PagesNovember 1913 in Mondovi, Algeria to Lucien Camus, whose family had settled in Algeria in 1871, and Catherine Sintes, of Spanish origin. During Camus high school years, he met Jean Grenier, the man who would influence Camus career to the greatest extent by opening his mind to the philosophy of thinkers such as Nietzsche and Bergson. He and Grenier focused much of their writing on the duality of mortality. Still achieving highly at school, Camus received his diploma from the University in philosophyRead More Analysis of Dostoevsky and Nietzsches Literature Essay5384 Words   |  22 PagesAnalysis of Dostoevsky and Nietzsches Literature   Ã‚  Ã‚  Ã‚  Ã‚  Friedrich Nietzsche once said, â€Å"Dostoevsky, the only one who has taught me anything about psychology.† The two writers share many similarities and differences. Dostoevsky clearly had an effect on the thinking of Nietzsche. The two would be considered both philosophers and psychologists. Both writers became prominent in the late 19th century in Germany and Russia respectively. Dostoevsky was noted for his Russian literary classics and wouldRead MoreRhetorical Analysis Of Harold Pinter s The Room 9709 Words   |  39 PagesLCC grant. Two years later, in August 1950, he published his first poems in Poetry London, No. 19. The following year, Pinter recommenced his training as an actor at the Central School of Speech and Drama. That very year, he joined the Anew McMaster s famous Irish staging company, well-known for its performances of Shakespeare. From 1950 to 1956, Pinter engaged himself in acting in radio features and theatres. In the course of actin g in theatres, he met the actress Vivien Merchant (whom he later married)Read MoreCleanth Brookss Essay Irony as a Principle of Structure9125 Words   |  37 Pagesup a substantive position with regard to the urgent problems of the present; for according to this view of Marxist method its pre-eminent aim is knowledge of the present. Our preoccupation with methodology in these essays has left little space for an analysis of the concrete problems of the present. For this reason the author would like to take this opportunity to state unequivocally that in his view the experiences of the years of revolution have provided a magnificent confirmation of all the essential

Three Plans For Reconstruction Essay Example For Students

Three Plans For Reconstruction Essay Analysis of the Three Plans For Reconstruction Essay The American Civil War, lasting from 1861-1865, was the most severe military conflict the country had seen; it involved the United States of America (the Union), and eleven secessionist Southern states (the Confederate States of America). The war was the upshot of decades worth of political, social, and economic conflict between the agricultural South, which produced mainly cash crops such as cotton, tobacco, and sugarcane, and the industrial North. The South depended on its four million slaves for its social and economic livelihood, whereas the North despised slavery as immoral and illegal. Even before General Lees surrender in 1865, the federal government was confronted with an acute dilemma, how to reunite the country. First Lincoln, then Johnson, and lastly Congress, imposed their ideas of how best to restore the Union, that is to say properly execute the task of Reconstruction. Reconstruction was initiated by incumbant President Abraham Lincoln before the war ended. On December 8, 1963, Lincoln revealed his rather extremely lenient Reconstruction plan. He proposed to grant a pardon to any confederate (excluding high-ranking officials), who would swear their allegence to the Union and accept the end of slavery. If ten percent of the 1860 voting population had taken the oath, that state would hold a constitutional convention. If the delegates had written a state constitution endorsing the 13th Amendment, that state could be re-admitted to the Union. Andrew Johnson, President Lincolns Vice President, and successor after his assasination in April of 1865, unveiled his own Reconstruction plan on May 29 of the same year. Johnsons plan, which closely resembled Lincolns, said the President would appoint a governor to each state (after ten percent of the 1860 population took the oath Lincoln had prescribed in 1863), who would convene a constitutional convention. At this convention, the state had to write a new constitution, void secession, abolish slavery, ratify the 13th Amendment, and stop the payment of war debts. If given a pardon by the President, former Confederate officers and persons owning land worth over $20,000, could vote. Johnson felt that under his plan, Reconstruction would take a few months; in fact, the belief that his plan was too lenient towards the South -he granted 13,000 pardons in 1865 to former Confederates- seemed to make the idea of a swift Reconstruction at best, improbable. However, the Black Codes imposed by the Southern State governments, as well as the stiff resistance to Reconstruction, infuriated the North. The Black Codes aimed to stifle former slaves freedom by hinder ing their economic options through debt peonage, sharecropping, tenant farming, vagrancy laws, and curfews; in a phrase, slavery by another name. Congress decided to punish the South for their continuous resistance to Reconstruction by scrapping Johnsons failing plan, and establishing Congressional Reconstruction. Congressional Reconstruction was by far the most vindictive, and therefore most loathsome to the South. Over the course of ten years, Congress passed the 13th Amendment (abolishing slavery), and established the Freedmens Bureau in March of 1865 (providing food, medical aid, and education to freed people). It passed the Civil Rights Act of 1866 (granting citizenship to blacks, and authorizing the federal government to protect their rights), the 14th Amendment ratified in 1868 (solidifying the Civil Rights Act by defining citizenship and guaranteeing equal protection under the law), and the Reconstruction Acts in 1867. The Reconstruction Acts established Radical Reconstruction, namely by dividing the South (excluding Tennessee) into five military districts, headed by northern generals. Once fifty-one percent of the vot ing population had taken an oath to the constitution, all qualified voters (including blacks) could elect delegates to the constitutional convention. .udbfd389742b14075e31903aff465a925 , .udbfd389742b14075e31903aff465a925 .postImageUrl , .udbfd389742b14075e31903aff465a925 .centered-text-area { min-height: 80px; position: relative; } .udbfd389742b14075e31903aff465a925 , .udbfd389742b14075e31903aff465a925:hover , .udbfd389742b14075e31903aff465a925:visited , .udbfd389742b14075e31903aff465a925:active { border:0!important; } .udbfd389742b14075e31903aff465a925 .clearfix:after { content: ""; display: table; clear: both; } .udbfd389742b14075e31903aff465a925 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .udbfd389742b14075e31903aff465a925:active , .udbfd389742b14075e31903aff465a925:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .udbfd389742b14075e31903aff465a925 .centered-text-area { width: 100%; position: relative ; } .udbfd389742b14075e31903aff465a925 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .udbfd389742b14075e31903aff465a925 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .udbfd389742b14075e31903aff465a925 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .udbfd389742b14075e31903aff465a925:hover .ctaButton { background-color: #34495E!important; } .udbfd389742b14075e31903aff465a925 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .udbfd389742b14075e31903aff465a925 .udbfd389742b14075e31903aff465a925-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .udbfd389742b14075e31903aff465a925:after { content: ""; display: block; clear: both; } READ: Marge Piercy Essay Congress continued to use its momentum to further punish the South by ratifying the 15th Amendment in 1870 (determining that voting rights would no longer be denied due to race), passing the Klu Klux Klan Acts of 1871 (outlawing organizations that deny blacks their rights), and lastly, passing the Civil Rights Act of 1875 (protecting blacks rights in public places). The political, economic, and social effects of the three Reconstruction plans differed exponentially. Lincolns plan was the most lenient, and therefore feasable of the three (to the South), despite the Republican pressure for more severe terms. .

WORLD WAR I AND MODERNISM an Example of the Topic History Essays by

WORLD WAR I AND MODERNISM Paul Fussell, author, social critic, historian and a noted University of Pennsylvania Professor of English literature, believes that the World War I was the chief instrument that changed the approach of British literature. His belief was that the war motivated the writers to indulge in creating characters that are fundamentally modern' and their presence changed the basic structure of the literature and British literature lost its innocence. Fussell also suggested that traditional themes were reconstructed and the language of literature also changed along with the themes involved. (Lamb, 227-8) In a way these statements are true and if Hemingway's The Sun Also Rises is taken into consideration then there would be enough evidence to support Fussell's belief. Regina Sweeney's essay La Padique Anastasie: Wartime Censorship and French Bourgeois Mortality published in Douglas Peter Mackaman's World War I and the Cultures of Modernity also supports the fact that the First World War indeed had a profound influence on the modern society. But before we indulge into discussion and analysis it would be relevant to enumerate the variables of modernism or modern society or culture. Need essay sample on "WORLD WAR I AND MODERNISM" topic? We will write a custom essay sample specifically for you Proceed The most distinctive features of Modernism could be enumerated as Universality, development of Political thought, advent of technology and science, different inventions, approach towards Arts, literature, Specified Cultures, distinctive warfare and industry. There are several social and economic factors that make the Modern society different from the Pre Modern Society. These social and economic factors are development of concepts like secularization, decontextualization, totalitarianism, mechanization, democratization, centralization, hierarchical organization, individualism, linear progression, homogenization, diversification, , hybridization, unification, industrial society, reductionism, , universalism, subjectivism, alienation, rationalization, and bureaucracy making the Modernism a complex and intricate civilization and the First World War accelerated the basic norms of this society and developed concepts that could well be termed as cultural revolution. (Fletcher, 118) Another distinctive feature of Modernism is that during the modern era the advent of capital as a means of power came into existence. Previously this place was occupied by land in general. Alongside the advent of capital one of the most interesting feature that came into existence was the high volume of goods movement at a given state of time. In the Pre modern Society this phenomenon was unimaginable and Modern society only made it possible with help of capital and industrialization. Thus a drift from the old society was already in action when the First World War took place. (Fletcher, 299-302) The First World War ended in a period of history that was a time when the world was going through a difficult phase after the horrors of the war. It could be mentioned in the initial stages that it was degeneration time. Imperialism had taken its tolls on the world, which was grilling on the last fires of the World War. The losses were too heavy, and the shocks, almost unbearable. People just lived through a test of the extent organized cruelty and purposeful ruthlessness could reach. As far as the future was concerned, the initial tremors of what would lead to a massive cross across the globe were being felt. In this context it would be relevant to mention that the generation was not finding their existence worth while or in other words they wanted more out of their life for they hardly knew what to believe. They were not able to keep complete faith in religion and neither could they abandon it completely. The pre-war literature like Bram Stoker's Dracula or the detective stories by Arthur Conan Doyle indicates a gothic touch with the aspects of fantasy but the post war works like James Joyce's Ulysses and Hemmingway's The Sun Also Rises presents a whole new world of realism and hard truths about life. The pre war period saw the literary works to be more poetic and romantic in nature and in these texts death was glorified and valor was the fundamental theme. But authors like Joyce and Hemmingway showed in their texts the harsh nature of the world where survival holds the only truth and it was essential to survive and there is no heroism in surviving. They showed that the truth was no longer a romantic affair but it was more of a compulsion for which even lies would work well if that helps in survival. (Fletcher, 344) It was also a regeneration time. Ideological conflicts and military interests were shaking civilization right up to its foundations. The doubts, dilemmas and confusions were gradually, quite slowly indeed, giving way to a new and unique cultural revolution. It was happening all across the Western world. People suddenly seemed to realize that there was enough of political warfare to disgrace humanity. The prevailing standards suddenly seemed to be meaningless, and the insurgent youths wanted something different to happen. This difference was provided by authors like Hemingway. The author's The Sun Also Rises presented exactly what the youth wanted and could be able to identify. This drift of culture is well noted in Regina Sweeney's essay La Padique Anastasie: Wartime Censorship and French Bourgeois Mortality. This essay indicates the development of censorship that was implied on the civilians but the truth of the war was always evident to the soldiers in the war (Mackaman, 7). At the end of the war these experiences were published through the eyes of the soldiers and Hemmingway being a war veteran knew it all and there is no doubt the experience as a soldier and the harsh truth of the war shaped the cultural formulation of Hemmingway and compelled him to pen novels that show the realities of life. In a way his writings become aligned with the thesis laid down by Fussell and Mackaman in the context of literature. It could well be stated that Sweeney's essay in Mackaman's compilation indicates every possible notion of the changing cultural world that ultimately changed the face of literature. This text is a unification of interpretations about the era of the First World War and Sweeney delivers the fundamentals that affected the nations and the shape of the modernization. In this essay it is clear that there were mass discontent among the civilians and they tried to take every opportunity to show their distrust in the authorities no matter how much the state tried to tone down the social and intellectual disgruntlement. Sweeney's essay indicates that this was the vintage point that set the basics of modernism that would ultimately come to age at the end of the war. (Mackaman, 6) Hemmingway's The Sun Also Rises deals with the aspects of values that are buried under the harsh realities of surviving and indicates towards the inability to express emotions in a proper and conventional manner. This novel actually serves as a metaphor that signifies the loss of human values and emotions due to the ruthless nature of the war that was also instrumental in suppressing optimism it its core. It is true that war hardly appears as subject in the novel but the affects can be seen in form of Jake's sexual impotency. (Hemmingway, 356-7) The other characters like Robert Cohn, Michael Campbell and Bill Gorton are found to be juxtaposed in alcoholism and boredom and enthusiasm. Where as character like Brett Ashley appears to be only a subject of lust. It appears to the reader that the generation has almost perished and there were little hope to live with. This hopelessness and the lack of faith and morality emerges as one of the most striking feature of the post war literature and a direct contrast to its pre war counterparts and it can be certainly stated that the First World War was the major influence of this literary transformation. In conclusion it could be stated that the thesis put forward by Paul Fussell and Douglas Peter Mackaman holds sustainable ground and it is true that the Great War indeed was instrumental in shaping the face of modernism. However, it should also be mentioned that the aspects of modernism was already on its way from the time of industrial revolution and birth of capitalism with the assistance of better education and communication means. These aspects were influencing the society and its culture and modernism was on its way but the circumstances of the First World War changed the acceleration of this change and formulated a rapid and revolutionize transfiguration. Indeed, as suggested by Fussell and Mackaman, the First World War transformed literature but the change was already on its way and it was inevitable and the War only accelerated this alteration. References: Lamb, D (ed); Fussell, Paul; The Great War and Modern Memory; Wilber's Selected Political Texts; Bloemfontein: ABP Ltd; 2006 Fletcher, Robert. Cultural Conflicts: Beliefs and Knowledge; Believing and Knowing. Christchurch: Howard & Price. 2006 Mackaman, Douglas Peter (ed.); Sweeney, Regina; La Padique Anastasie: Wartime Censorship and French Bourgeois Mortality; World War I and the Cultures of Modernity; Mississippi: University Press of Mississippi; July 2000 Hemmingway, E; Complete Works of Hemmingway; Vol. IV; Canberra: Alliance Publications; 2005

To Kill A Mockingbird Chapter Script Essays

To Kill A Mockingbird Chapter Script Essays To Kill A Mockingbird Chapter Script Paper To Kill A Mockingbird Chapter Script Paper then at the jury, and then across the room at Mr.. Underworld. Tom, youre sworn to tell the whole truth. Will you tell it? 5 Mr.. Finch, I got down Off that chair an turned around an she sorts jumped o Jumped on you? Violently? No such, she-?she hugged me. She hugged me round the waist. Strikes the gavel as the courtroom lights turn on. Tactics: Then what did she do? She reached up an kissed me side of the face. She says she never kissed a grog man before an she might as well kiss a Niger. She says what her papa do to h dont count. She says, Kiss me back, Niger. I say Miss Male lemma out there an tried to run but she got her back to the door an Id had to push he didnt want harm her, Mr.. Finch, an I say lemma pass, but just when say it Mr.. Lowell yonder hollered through the window. What did he say? Something not fitting to say-?not fitting for these folks chilling to hear-?. What did he say, Tom? You must tell the jury what he said. He says you goddamn where, Ill kill hay. Then what happened? Mr.. Finch, I was running so fast I didnt know what happened.

How to Find the REAL Target Market for Your Children’s Book

How to Find the REAL Target Market for Your Children’s Book How to Find the REAL Target Market for Your Children’s Book The basic idea of marketing a book is pretty straightforward: find out who likes your book, discover where they ‘live,’ then sell your book there and make them buy it. And when you’re publishing a children’s book, the principle is the same - with one exception.In the children’s book market, the target audience isn’t made up of children but the bigs who purchase the books for them. That might be parents, uncles, aunts, grandparents, teachers - whomever. Once you’re able to tap into what they want in a kid’s book, you’ll quickly realize that you couldn’t ask for a better target consumer:They have simple core desires: to get a book the child will love,Children go through a LOT of titles, so they always need new books,Once they find an author they like, they will read EVERYTHING they’ve written, andIt’s easy to find out where parents, teachers, and such ‘live’ online.With that in mind - weà ¢â‚¬â„¢re going to look at some ways that children’s authors have effectively targeted the people who buy children’s books. What's the REAL target market for children's books? Find out in this post Hit up social mediaBlogs, Instagram, Facebook Groups, Twitter, Reddit. These days, parents of young kids are almost always millennials - and, as a result, will rely on the internet for almost any kind of recommendation. And meeting your readers isn’t just limited to libraries...Plan school visitsâ€Å"Many children’s book authors don’t realize that many schools set aside an annual budget for paid author visits,† Jones says. And indeed, there’s a chance you could be eventually paid for your school appearances.The trick here is to be organized. Make sure you have a plan in place before you contact any schools. Tell them what age range the book is for, send over links, a cover image, a synopsis and anything else they might want to know about your book. "How to plan a school visit for your children's book" and more #selfpubtips Then as soon as the school agrees, send over a summary of your planned visit. At this point, Jones would also be sure to secure sales with their parents, if appropriate. (Remember who your target audience really is.)Jones finishes up her advice with this: â€Å"Follow up the email with a phone call to let them know that you visit local schools for free, in return for the school sending slips home, offering the chance to buy signed copies of the book.†And there are plenty of other tricks you can try to reach the children’s gatekeepers. You can try creating a trailer, you can guest post for parenting blogs. So long as you stay focused and direct your efforts to find where the buyers of children’s book live - you won’t go far astray.Have you tried any of these tips before? What's been your experience like marketing your children's book? Leave your thoughts in the comments below and we'll get back to you right away.

Reading response of the reading identities and social locations Essay

Reading response of the reading identities and social locations - Essay Example The part of my identity that I underplay is physical characteristics. If my idea is tied with the way, I look. Basing my self-worth and identity is a monumental bad idea. This is because if I gain weight, there is no way I will be happy. If I have something that I believe is ugly, it will lower my self-esteem. My people are the people I identify with. People that have characteristics similar to mine, we have common interests and we are all equal, no one feels stronger than the other in any aspect does. I refer Chinese in America as my people. Home according to me is a physical place or an emotion that gives me a sense of belonging, here I identify with each other, and we can share affiliations ((Okazawa-Rey & Gwyn, 110). A social location is a point where all characteristics of my identity meet. It determines the privileges I can have and situations, which are beyond my control. My social location is Chinese, educated class, female, heterosexual, and studying in America. From the dimensions in the social location, the social dimensions that provide privilege and power is class and education. While the dimension that provides less power and disadvantage is race, and sexual orientation. Most white privilege bearers try to do their best in looking out and avoiding ways of helping them get ahead of life. It is not a simple task, this is because education has helped them in recognizing the privileges, and therefore, their understanding has not been with them for their entire life. According to my understanding, for one to be equity activist, they have to dismantle the system that favors some people for no go reason than the social group members (Okazawa-Rey & Gwyn,

The Lesson by Toni Cade Bambara Essay Example | Topics and Well Written Essays - 250 words

The Lesson by Toni Cade Bambara - Essay Example The story â€Å"The Lesson,† by Toni Cade Bambara elucidates the situations of trials and tribulations in the life of blacks. What a contrast of life in different parts of the same city! The type of hardships undergone by Sylvia and her friends in the slums of New York, the type of environment they were brought up and the glaring imbalance as compared to the ambience of the Fifth Avenue can lead to two types of reactions. One is the black children may be fired with ambition to excel in life, improve their economic prospectus and achieve the rewards comparable to life in the Fifth Avenue. The other could be one of jealously and revenge. Evaluate the reaction of Sugar, an innocent child who says, â€Å"You know, Miss Moore, I dont think all of us here put together eat in a year what that sailboat costs.†(cai.ucdavis.edu) This is the pointer to the standard of life of the black children. Bambara creates poignant story how a college educated black woman arrives at the slum neighborhood on weekends and takes the children to a sort of picnic to posh areas like Manhattan. From the time the children leave from their slums until they return home, what are their feelings after being exposed to richness and luxury? How disturbed could be their emotional world comparing own plight and the affluence they saw throughout the day? How disturbed could be their emotional world comparing own plight and the affluence they saw throughout the day? The plot of the story is simple, but the philosophy behind it is profound.

Wordsworth and Coleridge Essay Example for Free

Wordsworth and Coleridge Essay Wordsworth and Coleridge saw themselves as worshippers of nature. How is this demonstrated in Lyrical Ballads? (an exam-style essay) Themes relating to nature are instrumental in the poetry collection Lyrical Ballads by William Wordworth and Samuel Taylor Coleridge. As part of the Romantic movement, both poets strongly believed in a power and supreme beauty of nature and the education it can impart onto man, and their works in Lyrical Ballads demonstrate this. In The Dungeon, Coleridge demonstrates his view that nature has healing properties and that it would be a more effective method of rehabilitating criminals than the usual method of locking them away in prison would be an elevated view of nature and its power. He justifies this opinion using glorious imagery describing nature as he sees it, with the intent of portraying its complete beauty. Thy sunny hues, fair forms, and breathing sweets, Thy melodies of woods, and winds, and waters, Coleridge also uses a direct contrast and juxtaposition with this and the dark imagery used in the first stanza to emphasise the beauty of nature. He also does this to demonstrate that the dark and horrible dungeon and the free and beautiful nature are polar opposites, and ultimately to come to the conclusion that they have similar effects on criminals. Circled with evil, till his very soul Unmoulds its essence, hopelessly deformed By sights of ever more deformity! Using this juxtaposition, Coleridge explains that the total beauty of nature will overcome the criminal and their dark ways. He expresses how nature will appear a jarring and dissonant thing as it is as far-removed from their dark and deceitful ways as is possible. Finally, he concludes that this will immediately have the effect of healing him and removing all bad intent that he possesses (His angry spirit healed and harmonized / By the benignant touch of love and beauty) This conclusion is very much in keeping with the Romantic idea of the supreme power and beauty of nature and the profound impact it can have on man. This is a theme also explored in The Tables Turned, in which Wordsworth argues that there is more to be learnt from nature than there is from books and conventional education. To this end, he uses a affable and conversational style (Up! Up! My friend, and quit your books) to mimic the emotive encouraging of one man to another to leave their studying aside and go out into nature. In this conversational style he abandons the pretence and subtlety that are commonplace in classical poetry, and tries to persuade the reader of the much greater value of experiencing nature, in contrast to the irrelevance of books, through such passages as Let Nature be your teacher. The personification of nature throughout serves to further emphasise the fact that it can be a superior substitute for conventional education, and has a far greater knowledge to impart than its perceived inanimateness would suggest. In the last two stanzas, a different tone is adopted as Wordsworth ceases his direct plea and talks of, using emotive language such as murder, how humanitys meddling intellect and study of, amongst other things, nature, has distorted and lessened its beauty. To conclude the poem, he uses the metaphor of books being barren leaves (dead and of little value), in contrast with the previous personification of nature and its rich portrayal of being beautiful and very much alive. This human distortion of nature is also a theme prominent in The Nightingale. In this, Coleridge argues that the classical poets of old who commented on nature did not have a full understanding of it, but instead wrote at length about it, projecting their own feelings and opinions onto their depiction of it. He manifests this through the Nightingale, which the speaker cannot believe is portrayed as most melancholy, whilst, he argues in nature there is nothing melancholy. Showing disdain for the poets who wrote like this, he takes a similar approach to Wordsworth in The Tables Turned and argues that they had far better stretchd [their] limbs / Beside a brook in mossy forest-dell / By sun or moonlight, or in other words experience nature and come to understand it fully before writing about it. He further concludes that nature is essentially joyous and should inspire joy; it must not be made to serve simply as a screen upon which our human feelings are indiscriminately projected. Throughout Lyrical Ballads, unsophisticated form and structures are used, such as in The Dungeon, which is written in simple blank verse, a style of writing very similar to normal everyday speech and in The Nightingale, which is subtitled a conversational poem. This form is used to help convey that their poetry can be ordinary and be understood by ordinary people, and that its themes are relevant to all. In the case of The Dungeon, this idea is then emphasise by the use of a prisoner as the main character; elevated and unrealistic characters are not used; the likes of whom were prominent in classical poetry, which Wordsworth and Coleridge undoubtedly viewed as out of the reach of the normal person. This shows that the poets wanted their message to reach as many people as possible, and it not bypass some who would be put off by more formal poetry. It is also in keeping with the Romantic belief that wisdom is not to be found in books, sciences and the arts, but in nature itself.

Eulogy for Mother :: Eulogies Eulogy

Eulogy for Mother My brother, my sister and I had adopted a cat. We told our mom that we would take care of it, and feed it. Of course you know what happened. Our mom ended up taking care of it and feeding it. We told our mom the cat's name was Tiger. T i g e r. Now, if you’re Molly and you are originally from Trenton New Jersey, T i g e r is pronounced Tagger. In the morning to call the cat we would take our turns calling, "Here, Tiger, Tiger, Tiger, The cat would not come. Then we would wait for our mom to show up in her nightgown and call the cat. She'd call, "Here Tagger Tagger Tagger" and the cat would come. That is a humorous tale about my mom, but it is so typical of her life. The first thing she thought about when she woke up was meeting someone else's needs, not her own. She was feeding our cat. All of us in the family including myself would ask her to do things for us. Mom can you wash this, mom can you cook this, mom cam I borrow some money. She never hesitated to serve her family. She never said, "I'm to busy," or "I have to do this," or any other excuse. That cat would only come when she called it, because my mother knew how to talk and touch people's hearts. That cat responded, as so many other people have to her compassion. She had a compassionate heart. There was room for everybody, no exclusions. Just like Jesus. My Dad told me how he met my mom. They met at a dance at the YMCA in Trenton, New Jersey. While dancing, my dad stepped on her feet. Instead of apologizing for stepping on her feet my dad said, "I guess your just learning how to dance." My mom just looked at my dad and said, "yes I’m just learning." Not until later in their relationship did my dad find out that my mom had won dance contests. Another funny story, and if you knew my mom you appreciated her sense of humor and her love of laughter; but another example of how she led her life. Instead of saying something mean she put the burden on herself. And now I will tell you about all the times my mom said mean things to me and other people.

Marketing Research Rocket Soup

Question 1 (a)Total Volume One of the most notable patterns of sales in regards to total sales volume is that it increases drastically when the average price of soup is low (Average price is calculated by dividing Category Volume by Category Dollars). Total sales volume had significantly increased when either Rocket Soup or competitors (or both) offer low price for promotion. In other words, soup consumption is relatively elastic to price, meaning that customers are highly sensitive to price. See below graphs showing the inverse relationship between the total volumes sold and average price of soups.Category Volume sold in Week 1 to 40 Average Soup Price in Week 1 to 40 (b)Total Spending Sales pattern in terms of total spending follows the pattern observed in total volume section. One notable difference is that the total spending per week is relatively more concentrated closer to the average total spending in 40 weeks (5,263), meaning it is not as elastic as the volume. It means that customers may purchase more soups when the price is lower, but does not dramatically increase their total spending, even if the price is very low.It can also be observed that the total spending (or revenue) does increase when the total volume sold are relatively larger, with the exception of week 12, where Rocket Soup charged unbelievably low price (0. 04). (c)Competition Another notable pattern is that the sales volume of Rocket Soup is significantly affected by competitors’ price and sales volume. When Rocket Soup offers cheaper price, the sales volume of Rocket Soup increases and competitors temporarily lose market share, and vice versa.It would represent that the size of the market is relatively capped and cannot expect a drastic increase over time. (d)Sales Volume after high volume weeks In general, the average sales volume after high volume weeks is lower than the average category volume. From the table 6-3, it can be observed that the average category volume per week i s 6,916, and the average of the top 5 sales volume weeks is 14,841, with the average category price of 0. 55. The following weeks of those top 5 weeks are Week 3, 9, 13, 32 and 38. From this period, the average sales volume is 5,184, with the average price of 0. 6, which is close to the average category price of 0. 82. From this, it could be argued that the sales volume after high volume weeks tends to significantly decrease even though the price remains the average level, as the excessive demand from previous week has eliminated demands for following weeks. Question 2 (a)Incremental Volume to Rocket In week 12, sales of Rocket Soup had drastically increased to 16,113 due to the excessive discount on their product. Rocket Soup had launched a promotion with feature and display and charged for 0. 2, which is over 97. 5% discount on their average price. Although the sales had drastically increased, it is not possible to argue whether this excessive demand was from the promotion or low pricing. (b)Promotional Volume burrowed from future sales Since Rocket Soup virtually gave away their product for free in week 12, the average sales volume of Rocket Soup has been lower until week 22. The average weekly sales volume of Rocket Soup was 1613, and yet the average from week 13 to 21 was only 718, which is less than half.In addition, Rocket Soup performed promotion on week 13, 16 and 19, and yet does not significantly increase any sales due to the previous high sales volume in week 12. Question 3 Although the general price and demand curve in economic would suggest the demand will increase when price is low, there are no significant relationship observed between sales volume and price when no promotion was conducted. The average price without promotion was 0. 90 and the standard deviation was only 0. 128.On the other hand, the average volume sold was 392 with a standard deviation of 129. 16, meaning it is relatively more randomly varied. In addition, the correlation betw een the two variables is only 0. 0128, meaning that it has almost no linear relationship altogether. Thus, it is safe to argue that there are no noticeable relationship between price and volume without promotion. Question 4 Unlike price and volume relationship with no promotion, there are a noticeable relationship between price and volume with display promotion.In week 37, the price with display was the lowest among 40 weeks, priced at 0. 74, and sold the most volume of 2,409. Also, week 8 and 34 showed the lowest sales, when price was charged higher. In other words, the price and volume relationship with display promotion does follow general economic principle of supply and demand, and it has inverse relationship. Correlation of price and volume with display promotion was -0. 486, meaning that it is negatively related, and does sell more when price is low, and vice versa.

Negative Economic Impacts of Tourism Essay

There are many hidden costs to tourism, which can have unfavorable economic effects on the host community. Often rich countries are better able to profit from tourism than poor ones. Whereas the least developed countries have the most urgent need for income, employment and general rise of the standard of living by means of tourism, they are least able to realize these benefits. Among the reasons for this are large-scale transfer of tourism revenues out of the host country and exclusion of local businesses and products. Leakage The direct income for an area is the amount of tourist expenditure that remains locally after taxes, profits, and wages are paid outside the area and after imports are purchased; these subtracted amounts are called leakage. In most all-inclusive package tours, about 80% of travelers’ expenditures go to the airlines, hotels and other international companies (who often have their headquarters in the travelers’ home countries), and not to local businesses or workers. In addition, significant amounts of income actually retained at destination level can leave again through leakage. A study of tourism ‘leakage’ in Thailand estimated that 70% of all money spent by tourists ended up leaving Thailand (via foreign-owned tour operators, airlines, hotels, imported drinks and food, etc.). Estimates for other Third World countries range from 80% in the Caribbean to 40% in India. Of each US$ 100 spent on a vacation tour by a tourist from a developed country, only around US$ 5 actually stays in a developing-country destination’s economy. The figure below shows how the leakage happens. There are two main ways that leakage occurs: Import leakage This commonly occurs when tourists demand standards of equipment, food, and other products that the host country cannot supply. Especially in less-developed countries, food and drinks must often be imported, since local products are not up to the hotel’s (i.e. tourist’s) standards or the country simply doesn’t have a supplying industry. Much of the income from tourism expenditures leaves the country again to pay for these imports. The  average import-related leakage for most developing countries today is between 40% and 50% of gross tourism earnings for small economies and between 10% and 20% for most advanced and diversified economies, according to UNCTAD. Export leakage Multinational corporations and large foreign businesses have a substantial share in the import leakage. Often, especially in poor developing destinations, they are the only ones that possess the necessary capital to invest in the construction of tourism infrastructure and facilities. As a consequence of this, an export leakage arises when overseas investors who finance the resorts and hotels take their profits back to their country of origin. A 1996 UN report evaluating the contribution of tourism to national income, gross levels of incomes or gross foreign exchange, found that net earnings of tourism, after deductions were made for all necessary foreign exchange expenditures, were much more significant for the industry. This report found significant leakage associated with: (a) imports of materials and equipment for construction; (b) imports of consumer goods, particularly food and drinks; (c) repatriation of profits earned by foreign investors; (d) overseas promotional expenditures and (e) amortization of external debt incurred in the development of hotels and resorts. The impact of the leakage varied greatly across countries, depending on the structure of the economy and the tourism industry. From the data presented in this study on the Caribbean, St. Lucia had a foreign exchange leakage rate of 56% from its gross tourism receipts, Aruba had 41%, Antigua and Barbuda 25% and Jamaica 40%. Source: Caribbean Voice Enclave tourism Local businesses often see their chances to earn income from tourists severely reduced by the creation of â€Å"all-inclusive† vacation packages. When tourists remain for their entire stay at the same cruise ship or resort, which provides everything they need and where they will make all their expenditures, not much opportunity is left for local people to profit from tourism. The Organization of American States (OAS) carried out a survey of Jamaica’s tourist industry that looked at the role of the all-inclusives  compared to other types of accommodation. It found that ‘All-inclusive hotels generate the largest amount of revenue but their impact on the economy is smaller per dollar of revenue than other accommodation subsectors.’ It also concluded that all-inclusives imported more, and employed fewer people per dollar of revenue than other hotels. This information confirms the concern of those who have argued that all-inclusives have a smaller trickle-down effect on local economies The cruise ship industry provides another example of economic enclave tourism. Non-river cruises carried some 8.7 million international passengers in 1999. On many ships, especially in the Caribbean (the world’s most popular cruise destination with 44.5% of cruise passengers), guests are encouraged to spend most of their time and money on board, and opportunities to spend in some ports are closely managed and restricted. Other negative impacts Infrastructure cost Tourism development can cost the local government and local taxpayers a great deal of money. Developers may want the government to improve the airport, roads and other infrastructure, and possibly to provide tax breaks and other financial advantages, which are costly activities for the government. Public resources spent on subsidized infrastructure or tax breaks may reduce government investment in other critical areas such as education and health. Increase in prices Increasing demand for basic services and goods from tourists will often cause price hikes that negatively affect local residents whose income does not increase proportionately. A San Francisco State University study of Belize found that, as a consequence of tourism development, the prices for locals increased by 8%. Tourism development and the related rise in real estate demand may dramatically increase building costs and land values. Not only does this make it more difficult for local people, especially in developing countries, to meet their basic daily needs, it can also result in a dominance by outsiders in land markets and in-migration that erodes economic opportunities for the locals, eventually disempowering residents. In Costa Rica, close to 65% of the hotels belong to foreigners. Long-term tourists living in second homes, and the so-called amenity migrants (wealthy  or retired people and liberal professionals moving to attractive destinations in order to enjoy the atmospher e and peaceful rhythms of life) cause price hikes in their new homes if their numbers attain a certain critical mass. Economic dependence of the local community on tourism Diversification in an economy is a sign of health, however if a country or region becomes dependent for its economic survival upon one industry, it can put major stress upon this industry as well as the people involved to perform well. Many countries, especially developing countries with little ability to explore other resources, have embraced tourism as a way to boost the economy. In The Gambia, for instance, 30% of the workforce depends directly or indirectly on tourism. In small island developing states, percentages can range from 83% in the Maldives to 21% in the Seychelles and 34% in Jamaica, according to the WTO. Over-reliance on tourism, especially mass tourism, carries significant risks to tourism-dependent economies. Economic recession and the impacts of natural disasters such as tropical storms and cyclones as well as changing tourism patterns can have a devastating effect on the local tourism sector. Seasonal character of jobs The seasonal character of the tourism industry creates economic problems for destinations that are heavily dependent on it. Problems that seasonal workers face include job (and therefore income) insecurity, usually with no guarantee of employment from one season to the next, difficulties in getting training, employment-related medical benefits, and recognition of their experience, and unsatisfactory housing and working conditions. Other industry impacts affecting tourism Economic crises, like the Asian crisis that hit Thailand, Malaysia and Indonesia a few years ago, can be devastating to inbound tourism flows. The financial turmoil triggered a sharp fall in tourism flows to affected countries during 1997 and 1998. In the Philippines, the crisis and the temporary closure of Philippine Airlines affected inbound arrivals significantly as there was a decline of almost 3.3% in 1998. Economic Effects — Positive Tourism creates jobs, both through direct employment within the tourism industry and indirectly in sectors such as retail and transportation. When these people spend their wages on goods and services, it leads to what is known as the â€Å"multiplier effect,† creating more jobs. The tourism industry also provides opportunities for small-scale business enterprises, which is especially important in rural communities, and generates extra tax revenues, such as airport and hotel taxes, which can be used for schools, housing and hospitals. Economic Effects — Negative Successful tourism relies on establishing a basic infrastructure, such as roads, visitor centers and hotels. The cost of this usually falls on the government, so it has to come out of tax revenues. Jobs created by tourism are often seasonal and poorly paid, yet tourism can push up local property prices and the cost of goods and services. Money generated by tourism does not always benefit the local community, as some of it leaks out to huge international companies, such as hotel chains. Destinations dependent on tourism can be adversely affected by events such as terrorism, natural disasters and economic recession. Social Effects — Positive The improvements to infrastructure and new leisure amenities that result from tourism also benefit the local community. Tourism encourages the preservation of traditional customs, handicrafts and festivals that might otherwise have been allowed to wane, and it creates civic pride. Interchanges between hosts and guests create a better cultural understanding and can also help raise global awareness of issues such as poverty and human rights abuses. Social Effects — Negative Visitor behavior can have a detrimental effect on the quality of life of the host community. For example, crowding and congestion, drugs and alcohol problems, prostitution and increased crime levels can occur. Tourism can even infringe on human rights, with locals being displaced from their land to make way for new hotels or barred from beaches. Interaction with tourists can also lead to an erosion of traditional cultures and values. Environmental Effects — Positive Tourism — particularly nature and ecotourism — helps promote conservation of wildlife and natural resources such as rain forests, as these are now regarded as tourism assets. It also helps generate funding for maintaining animal preserves and marine parks through entrance charges and guide fees. By creating alternative sources of employment, tourism reduces problems such as over-fishing and deforestation in developing nations. Environmental Effects — Negative Tourism poses a threat to a region’s natural and cultural resources, such as water supply, beaches, coral reefs and heritage sites, through overuse. It also causes increased pollution through traffic emissions, littering, increased sewage production and noise. Tourism and Travel 1. Define the following terms: Hospitality Tourism Leisure Travel Attractions (20mks) 2. In your own opinion, what will make you choose to travel to Country A than to Country B during your holiday? (20mks) 3. What are the positive economic impacts of Tourism in Kenya? (20mks) 4. People do travel for a particular purpose; therefore what are the different types of tourism? (20mks) 5. The no. of tourist in a destination varies over time, what are the different reasons for that to happen? (20mks)

Curious Incident of the Dog in the Night Time Essays

Curious Incident of the Dog in the Night Time Essays Curious Incident of the Dog in the Night Time Essay Curious Incident of the Dog in the Night Time Essay Composer’s use their text to portray concerns which they see valid to their own contextual society. They do this in order to illuminate specific events hardships or warnings which they believe are essentially important to the human’s existence. Mark Haddon’s composition of ‘The Curious Incident of the Dog in the Night-Time’ is lightly critical in portraying the concerns for society that Haddon holds and through his various and literary and dramatic techniques. Mark Haddon’s novel has accurately achieved his goal of installing knowledge in his audience. Haddon believes that the people of his society do not have a sufficient understanding of the troubles faced by those with a disability and here ‘The Curious Incident of the Dog in the Night-Time’ is used to inform the audience of these hardships. Haddon portrays the concept that simply treating someone with a disability differently will not help them but that an understanding of their life is the answer. Haddon has achieved this through the use of personalization and descriptive language â€Å"Christopher is getting a crap enough deal already† this highlights Haddon’s concern that people do not understand what people with disabilities must endure and hence are only making their lives worse. Haddon further portrays this knowledge through the use of irony showing how when kids get forced to ‘special schools’ for help it really only makes it worse, â€Å"†¦sometimes the children down the street†¦shout ‘special needs, special needs! †. This is used by Haddon to show to his audience that treating disabled people as ‘special’ and ‘different’ is wrong and that we must learn to understand that they are more similar than different. Haddon’s use of the novel has achieved his goal in expressing his concern to his audience. The great use of imagery and graphs provided the audience with the information of the importance and knowledge of just how Christopher’s life style really is with Asperger’s syndrome Mark Haddon expresses the importance of family relationships within society itself. He does this through the clear and perfect understanding of the deficiency and absence of love portrayed between his parents and himself. Christopher’s suffering of Asperser’s syndrome is transparent towards his parents as they find it difficult to react to Christopher’s behavior. Both parents had to deal with Christopher’s persistent obsession with mathematics, numbers (prime numbers used throughout the beginning of every chapter) as their son is a single minded human being with and extraordinary talent faced upon factual data that only he can obtain as many cannot. Christopher’s mother is an important factor among his life as he is told a lie from his father about his mother passing from cancer. But in fact from the hard troubled arguments from the relationship of his parents towards each other, Judy decides to leave without Christopher knowing. â€Å"I was not a very good mother, Christopher. Maybe if things had been different, maybe if you had been different, I might have been better at it. † This quote from his mother implies how she found it difficult to obtain Christopher’s life style as she wasn’t strong enough to do so. Throughout the novel Christopher’s relationship with his father becomes more distant as they lies have come out and the killing of an innocent dog. â€Å"Father said, â€Å"We all make mistakes, Christopher. You, me, your mother, everyone. And sometimes they’re really big mistakes. We’re only human. † Christopher continuingly disappoints both his parents’ attempts to parent him well as they do not abandon him. His father constantly attempts to set right their relationship towards Christopher as he faces his son’s silence. Christopher’s mother on the other hand does not take long to sort out her troubled priorities in London and chooses to take Christopher over the father. At the end of the novel the reader feels that Christopher will have the support of his parents for a very long time. The composer Haddon as used a great use of emotional and truthful knowledge among the society through Christopher’s case and this is achieved throughout the novel itself. Haddon persuades the important quality of Truth throughout the novel towards the direction of our society. Christopher’s obsession with truth is organized among the world through his perceptions on the basis. During the story as he feels secure, he needs order and certainty, and facts and logic provide this security. Christopher feels the need to be ‘scared’ and yet ‘shaky’ towards the things that didn’t happen which makes him feel insecure etc. ‘Metaphors’ are a language technique in which Christopher cannot understand. He believes metaphors bring lies towards society as they are false stories and fiction falls within the limits of lies. Christopher accepts ‘similes’ as this technique provides truthfulness and they also emphasize the appearance of what two things have in common. With the acceptation of hard facts within Christopher’s life he refuses to obtain the knowledge and believe of god and the afterlife. Christopher says that he ‘can’t tell lies’. This is the way he truthfully copes with life itself and the imaginary events which fill him with ‘the infinite number of things’. Christopher then pushes the boundaries of lying to himself through continuing the investigation when he told people for example his father he would stop. His father then tends to find out with the quote of â€Å"you knew exactly what you were doing†. During the novel we find out as well as Christopher that his mother is true in fact alive. This is a great impact among Christopher as he hates lying as he quotes â€Å"A lie is when you say something happened which didn’t happen. † Another quote is â€Å"I do not tell lies. Mother used to say that this was because I was a good person†¦it is because I can’t tell lies. † The repetition of ‘And’ creates a sense of comfort and security for Christopher as well as number of rituals. The great use of ‘And’ provides Christopher with the ability to recount every information he has accounted. As for me it is annoying to read but the fact that Christopher has a good memory for speech is observed. One of the rituals Christopher obsesses with is the observation of cars on the way to school as he organizes them into red meaning good and brown and yellow meaning bad. He implies this to his normal day routine. So if he sees a red car he will have a good/normal day but if he sees a brown or yellow he knows his day isn’t going to go too well. Mr. Jevons asked me whether this made me feel safe, having things always in nice order and I said I did† The justification he gives for using these rituals is formed on the ‘scared’ and ‘shaky’ responses which mean that his great need to impose order on a lack of a word is in use. Christopher believes telling the truth is an important aspect among lives as he is revealed that his fath er killed Wellington the dog and told him that his mother had passed which makes Christopher become very frightened of his father. Christopher flees in terror as he quotes â€Å"†¦he could murder me, because I couldn’t trust him, even though he said, ‘trust me’, because he had told a lie about a big thing† The composer achieves real aspects of telling the truth and telling a lie which happens on a normally daily basis. Mark Haddon achieves the knowledge of Asperger’s Syndrome throughout the novel and how it can be present towards a society/community. Christopher is an isolated individual who does not have friends. He sees ‘strangers’ whom he does not like because he has not met them before which some people in the society also believe in with or without the syndrome Christopher suffers. When he is strained and situated among many different people in the underground tunnel, Christopher feels the need to be stressed, alone, isolated to the point of having headaches as he reads signs which form different words in which confuse him. With the ability to travel by himself to London reveals that Christopher can cope with his anti-social behavior as he can keep it under control when necessary. Christopher knows this will happen as he is wanting to go to university with his ‘A level’ achievement in school and to have a career after that. This is a society with a bunch of people Christopher does not appear to know at all which pushes his boundaries. â€Å"And then I will get a First Class Honors Degree and I will become a scientist. † Christopher says. Christopher accepts the fact that he may be isolated and lonely but this does not affect his future he envisages for himself. Christopher creates his own world of society which he believes there are people who ‘are all special like me’ and these people also ‘like being on their own’. Christopher will gradually learn ways to function within a society but he must take many ‘first’ steps to achieve this. His dream is to live within a society whom will not judge nor criticize him as he wants to be himself. Mark Haddon includes many examples of which Christopher attempts to cope with a confusing world known as the society. These include graphs, lists, diagrams, flow charts and maps. All of these visual techniques give the reader the ability to see Christopher’s coping life style. Christopher’s confidence of truthful matter, in logic and facts, does not defend him from the real society. His many efforts to pursue the truth of Wellington’s murder results in the discovery of his understanding with the world as it is based on a lie. Christopher also learns that although he likes to have things â€Å"in a nice order†, real life is often very deranged, and he cannot always control this. By the end of the novel the composer achieves Christopher’s balance as he returns to normal life, he is regained both parents and has the knowledge that he has coped in difficult circumstances. Mark Haddon achieves the novel with great aspects of this and portrays the actual concerns among a society.

Why “follow your passion” is bad advice

Why â€Å"follow your passion† is bad advice â€Å"Do what you love†Ã¢â‚¬ ¦ that’s the dream, right? Everyone fantasizes at some point about quitting their day job and going full-time after something they already love to do, whether it’s a hobby or a secret passion. Steve Jobs once famously said, â€Å"The only way to do great work is to love what you do.† So what could possibly be the drawback of making your passion your career? 6 reasons passion shouldn’t drive your career1. Not everyone has a passionIf you feel like you should be pursuing something you’re passionate about in order to feel fulfilled, that presents an immediate question: what is your passion, anyway? For some, it’s an easy answer. For others, not so much. If â€Å"do what you love† sounds more like a command and less like an opportunity, then that pressure may lead you to do something just for the sake of doing it- not because it’s the right path.It’s totally okay to keep your passion as a free-time activity. It’s also okay to have a lot of different interests instead of one driving passion. Not everyone feels a calling to do one particular thing, forever and ever.2. Passion might not pay the billsYour career is about the life you want to create for yourself- it’s a comprehensive picture. For most people, that includes long-term stability for themselves and/or their families. Pursuing your lifelong love of being a performing accordionist may sound appealing now, but what’s your strategy for the long haul? If you can’t plan how your passion path will be sustainable as a career and not just a temporary choice, then it’s probably not the best professional option.3. Pursuing your passion may not solve your problemsFollowing your passion may seem extra appealing for a lot of reasons: stress at work, boredom, and general life malaise are a few. But even if you mar ch into your boss’s office and hand in your resignation tomorrow, that doesn’t mean your life will be magically happier or more fulfilling. Before you consider making any big life change, it’s important to think about why you’re making the choice, and what (realistically) you will achieve by doing it.4. Making a career out of a passion can blur boundariesIf you love to do, say, stand-up comedy on nights and weekends, but keep it entirely separate from your day job as a nursing assistant, that might not be a bad thing. If you make your passion your career, that means you’re going to be spending a lot of time on and off the clock thinking about it, doing it, and engaging with it. There’s definitely something to be said about setting work-life boundaries and keeping a balance.And it could be that comedy is a great release for your work stress or daily routine, but wouldn’t be as fun when you’re not only doing it all the time, but also need to focus on making it pay the bills. Will you love doing this as much when it’s your main source of income and you’re doing it every day?5. What we love may not be what we’re strongest at doingFact of life: sometimes our passions don’t line up with our skills. For example: I love to bake. I’m decent at it, but definitely don’t have the skills or infrastructure to do it professionally. And although sometimes I think about what it would be like to quit my office job and bake cookies full-time, I’ve made peace with the fact that my most marketable professional skills are geared toward jobs outside the kitchen.What we love to do and what we’re trained/educated/great at doing may not be the same thing at all. So when someone tells you to follow your passion as a career, there’s a significant risk that what we love to do on an amateur level just may not be a strong choice for going pro.6. Even passion projects require a planâ€Å"Follow your passion† is very vague. The logistics of your new passion career are probably not. For example, would your new business require you to get additional education or certification if you were to go pro? What kind of connections would you need to dig up employment opportunities in your passion field? There’s a very good chance that elevating a passion to a career would involve starting over in many different ways, so be prepared to plan it out beyond â€Å"I really like doing this, therefore I should do it full-time.†Making a personal passion into a career sounds like great, life-affirming advice- and it can be. But in many cases, it’s just not feasible or sustainable. So before you follow your bliss, consider all aspects of your hot new career path. And remember: there’s no shame in doing a job that may not inspire an all-consuming passion. If you’re doing work that challenges you and helps you fulfill your goals, you’re already doing pretty well!

Qualitative Annotated Bibliography Research Paper

Qualitative Annotated Bibliography - Research Paper Example According to the authors, these three were listed as the most common adverse events that occur in the intensive care unit. They suggest that to prevent the occurrence of these complications, it is important that the nurses implement evidence-based practice while handling critically ill patients. The study adopted a qualitative focus group study involving thirty-four nurses who practiced in the intensive care unit. The participants were groups into eight focus groups after which the obtained data was analyzed using thematic analyses. The study is significant to the topic because it explores the reasons why ventilator-associated pneumonia and other complications are still a menace in the hospital, despite the presence of evidence-based guidelines. However, the study has the shortcoming of generalizability of the results since it was performed in only one hospital. The authors conclude that hospitals should enhance the knowledge of nurses, and improve their attitudes towards adopting guidelines in the prevention of ICU complications. In addition, critical care nurses should be empowered to make changes in nursing practice so that medical interventions reflect the latest evidence in literature. The study is relevant to my role option because it highlights some of the challenges faced by ICU nurses in prevention of complications, including ventilator-associated pneumonia. It also proposes ways in which the situation can be improved, adding to the knowledge I already possess in the area. Qu, X., Xie, H., Zhang, Q., Zhou, X., & Shi, Z. (2014). A survey on oral care practices for ventilator†assisted patients in intensive care units in 3A hospitals of mainland China. International journal of nursing practice. The chief aim of the study was to explore the status of oral healthcare practices, attitudes, education and knowledge of the nurses caring for ventilator-assisted patients in the intensive care units of hospitals in mainland China. To achieve this objective,

Case study Example | Topics and Well Written Essays - 1750 words - 7

Case Study Example Despite these challenges many women fail to understand or are ignorant that the law provides them with rights. The case study on Paul Bryant Group management handling of Camilla provides a clear insight into the plight many women go through in our society particularly at workstations during and after maternity leave. The big issue in most cases is that women are seen as being less committed to their bosses or employer since they are now mothers. Many companies today are settling out of court since they dont want to be viewed by their stakeholders to be treating pregnant women or new mothers as such. In the case study for instance, Camilla’s position as a front desk clerk was unlawfully given to another individual despite her notification and officially being out for maternity leave. The case study is based on various aspects of human resource management that one may encounter in any working station in today’s business world and interesting lessons for future managers. Camilla has the ground for a lawsuit against the Paul Bryant Group. The basis for her lawsuit is rooted in the protection of rights she enjoys and too from the un-procedural dismissal from her previous duty by the supervisor. Firstly, the law protects Camilla against being unfairly selected for redundancy due to her pregnancy or taking maternity leave. Sadly, this is the exact scenario that happened. This should not however have been the case. If her job was genuinely redundant while she was absent, then she was entitled to being offered a suitable alternative vacancy (if one was in the company). Ideally, on terms and conditions not considerably less favorable than those of her old job. As per the case study, this did not happen with Camilla at Good Night Inn. These rights are set out in Employment Rights Act 1996 and the Maternity and Parental Leave Regulations amended in 1999 (Lengnick-Hall et al.,

Data Analysis, Conclusion, and Plan of Action (recommendation) Essay

Data Analysis, Conclusion, and Plan of Action (recommendation) - Essay Example One of the most popular studies has been undertaken by Skinner, which focuses on the issue of punishment and motivation. According to his argument, when a person is made to undergo a punishment, then they reflect upon their actions and try to mend their behavior in a manner that is more acceptable to the society. However, skinner further clarifies that one should teach good behavior through positive reinforcement. Consider the clip system as part of the ‘Intervention strategy’, which constituted thinking and formulation of a set of rules. Under an experiment, students in a class were made to develop a strategy to wait for their turn to recite a poem. While there were initial problems ranging from interruptions to a noisy classrooms to students disrespecting each other, inducing a sense of motivation into students to present a high five clip to the student at the start of a turn helped in bringing an order into the system where every student soon waited for their turn. As such, through the use of motivation, it can be seen that rules can be formulated gradually. Skinner’s study on operant conditioning in 1938 was to establish of positive reinforcement, which he believed helped maintain the desired behavior in a very effective manner. Parents and teachers make use of the concept of rewarding young children to help manage their behavior. Examples in this regard would be to give sweets or mark stars for a pupil who scored the highest grades in a particular subject or exam. Harry Wong has deduced that students tend to learn the best in a controlled environment when the number of rules is kept between 3 to 5, which helps students to remember them with ease. By devising a small set of tangible rules, students were able to practice their decision making abilities on the basis of these rules and make the necessary changes in an effort to accommodate themselves into the new rule based system. Another technique under behavioral psychology is self

The History Of Mitsubishi Electric Corporation Marketing Essay

The History Of Mitsubishi Electric Corporation Marketing Essay The product/service is about a universal system that is being installed in any room or house and controls all the electrical and other things in the room. These things include air conditioning system/temperature adjustment, sound system, doors and windows, lights etc. moreover these option can be altered and can be customize till specific things as per your clients requirement. The target market for the product would be mainly hospital, hotels and offices and big organizations. The target market would be sec a1 and a2 people who have high income and are educated as the product is a bit technical and requires knowledge to make it work. Moreover the system could also be installed in any specific room of the house. All that the product requires is initial setup as per customers requirement moreover further modification can be done to change the settings. The result that we expect from the launch of the product is high as such a system is not yet available anywhere in the world. Specific remotes are present that can control one or two such things but no such automated system that controls all the things automatically. As this system is unique and would be considered luxury so more and more hotel owners and big organizations would be interested to avail such a luxury product. And they would be given specific discounts if they install, in large quantities such as entire floor of a hotel or building. Moreover hospitals are another target market that we would be targeting specifically in the rooms of the patients so that they dont have to move that much, they just have to adjust the settings according to what they want and then it would be easier for them to stay. History of Mitsubishi Electric Corporation The history of Mitsubishi Electric is the history of the development of modern Japan. The company was founded in 1921, when Mitsubishi Shipbuilding Co. (now Mitsubishi Heavy Industries, Ltd.) spun off a factory in Kobe, Japan that made electric motors for ocean-going vessels into a new company called Mitsubishi Electric Corporation. In that year, the new company entered the consumer sector by manufacturing and marketing an electric fan, which became a hit product. Over the next decade the company succeeded in landing major contracts, including one for the development of an electric railway substation. In the 1930s Mitsubishi Electric started manufacturing, installing and maintaining elevators and escalators as well as producing electric power generation equipment. The company continued to grow and branch out at a brisk pace, and by 1960 had emerged as one of the most innovative diversified electrical equipment manufacturers in Japan. In the early 1960s the company also turned its attention to environmentally conscious manufacturing techniques many years before environmental concern became a serious issue. Over the next two decades the company began extending its reach overseas while establishing itself as a pioneer in the development of computers, advanced air conditioning systems, automobile electronics, satellites powered by photovoltaic technology, and nuclear power generation. From 1980 to the present day, the pace at which Mitsubishi Electric has introduced and refined breakthrough technologies and products for the benefit of society, industry and individuals has been nothing less than astonishing. These technologies include the worlds first large-scale LED screen for sports arenas, the worlds largest CRT television screen for the consumer market, the worlds first spiral escalator, the worlds fastest elevators, the antenna technology behind the worlds first commercial in-flight Internet service, and much more. Today Mitsubishi Electric is a global giant, with operations in 35 countries, more than 100,000 employees, and consolidated net sales of more than US$32 billion. The Product/Business Idea The mission of the company is to design a specific luxurious product that would facilitate the prospective customers. So that they dont have to keep several remotes and keep on changing the settings of each and every thing in the room, the purpose is to facilitate them ,the advantage company has by the launch of the product is its uniqueness and large target market. The company aims to achieve large revenue from the launch of the product moreover ensuring after sales service and to make loyal customers of the product. Smart objectives The company aims to launch the product in such a way that it fulfills maximum requirements of the customers and can be easy to handle, as the product is of different kind the company has decided to make a test product and testing it for sometime so to avoid complications in the product. The current objective is to install it to some specific locations by making agreements, so that it could help to serve its customers in most beneficial way. Then after sometime launch the product to broader commercial level. Estimated sales During our testing phase we plan to install our product initially in hospital, hotels, houses offices and school according to their specification. After their approval we would install the whole product with all functions activated they want. It is a complete product according to the consumer want. We have estimated a steady growth in our sale because our product is new to the market and overall economy of the world is in recession. We have estimated about 3 pieces a day and steady increase in the number of products sold after the awareness and huge spending on the promotional activities. The economic condition in Pakistan and the product is new although it is launched by the renowned company with more than 80 year experience globally and brand name of Japan which we all know is master in these kinds of products. Product Positioning Our basic concern with positioning the product favorably in the minds of the consumers relative to the competitors. We are focusing our product Universal controller as superiority with respect of other indirect competitors. Our product is positioned by use and application. Figure shows a position of our project which is realized by investigation in the form of extensive surveys and primary research through focus interviews etc. Our product is positioned with attributes like Luxurious, Expensive and Sony also comes in this segment according to the diagram. Whereas other competitors brand such as Samsung, JVC, Nobel, Pel, Dawlence are positioned in terms of functional and traditional. Sony Haier JVC Panasonic Nobel Universal Controller Expensive Luxury Functional Traditional Pel Market Analysis Our overall market constitutes of SEC A1 and A2. Our segmentation strategy is to target niche market for such an expensive product and our first priority is to satisfy our customers by providing good quality of both goods and services and base our marketing strategies according to that. Mitsubishi Company is diversifying i.e. it is adding up a new product line which is unrelated to existing ones. Therefore Universal controller is targeted to entirely distinct segments. We have diversified as our firm seeks to be unique in its industry and market segmentation along with particular dimensions that customers value. These dimensions might pertain to quality, design, and service, variety of offerings etc. imposition of our marketing strategies under the age group of 25 years and above with higher bracket income who can afford to use the product. Main users of this product comprises of management of Companies/Hospitals, Five star hotels, Big Multinationals and corporations, Homes etc. we p lanned to have a strong and adequate distribution network channel to make it available in Urban areas because majority of high income holders live in these areas. We have also determined strategies based on behavioral influence, their attitudes. One may use the product and offer others to use same product after getting fully satisfied and act as a Reference group. Reference group is one of the important and have a great influence in consumer purchases, eventually persuade others to make a decision to purchase after getting cost-benefit analysis and evaluation of alternatives. Reason for launching this new product with its distinctive qualities are to have an competitive edge with other companies and to create value for money i.e. people should pay exactly the cost that would equate to benefits derive from consuming it. Our new product is address to completely new market and it is combination of some of the existing products which work separately so by actually realizing the preferen ces and new uses of the product, we made this product to meet demand that other fails to deliver. Universal controller is identified as a want of the customers which offer them complete control for whatever they want since it is customized and meet all their requirement related to electronic appliances such as room temperature control, time settings, Camera options with security control, automatic doors and windows, lightening etc. Competitors Analysis We will compete in electrical industry, where market operates with numerous products effecting our new product indirectly. there is no direct competition but there are many indirect competitors that are currently satisfying the needs of our proposed target such as all the operating units include air condition, systems which control lights, sensor for security alarms etc whereas each unit is matched by the frequency of one controller manually but our product is compatible with variety of appliances by matching up appropriate frequency. Our product holds advantage which is far more then the competitive advantage obtains by our competitors. The foremost effect which we might face after launching our product in the market is that other competitors would copy our idea, hence would make efforts to adopt our technology through tests and inspections by the engineers. There is a threat in case of existing new firms servicing same product and making suitable plans to capture our market share a nd profits. Initially well charge higher prices to cover our initial cost of investment as soon as possible before other firms fill up that space. Product Life Cycle Introduction Growth Maturity Decline Phase out Mitsubishis Universal Controller Other problems which might occur that charging a relatively high prices in introduction stage of our product lifecycle only early majorities would prefer to consume for their Life style who are minorities and on the other hand late majorities would wait for its popularity before consuming it when multiple of other substitutes will be available. In introduction phase of the lifecycle, there are usually high production and marketing cost, and since sales are not materialized, profits are low thus it is important to recognize the necessity of altering the marketing mix to meet these changing conditions. Product Adoption Obviously not all the customers immediately purchase the product in the introductory stage of the product lifecycle, initial purchase of Universal Controller would be undertaken by innovator and Early majorities, those who are first to buy the new product and comprises of those people who are venture some and willing to take risk. Product Improvement We have a policy of changing and alter the product within the specified period of time to make people aware on regular bases regarding the product improvement. We planned to improve and alter by changing the feature of the product, its outlay, design, packaging and so forth. The reason for such a change to attract more customers, provide them upgrade models through marketing research development and modifying into new versions. Marketing plan Marketing plan is an essential component for all businesses. All businesses that are successful have followed a plan. Their success did not happen because of luck, it happened because the success was planned. A marketing plan helps establish, coordinate, and direct marketing efforts. It forces the organization to take a good, hard look at the market of your field and what is currently happening to it. Its a time to establish marketing goals and objectives, which can be later used for benchmarking yourself. Marketing plans helps keep the organization on the right track by following the guidelines it sets. It is also critical when trying to borrow money. When an organization plans to allow you to borrow money or invest in your organization, they require to examine your business plan. The marketing plan is a critical part of the business plan. Marketing Plan Elements: Executive Summary: brief explanation of what the organization does its mission statement, the managements infrastructure, and a short summary about the marketing objectives and the proposed plan. Current Marketing Situation: provides information about the current location, the target markets, and competitors in the market. Competitor and Issue Analysis: a more detailed description about the competition. Also includes potential challenges that could arise in the future due to business issue. Marketing Objectives: where the marketing goals and financial objectives are set. Objectives should be challenging, yet attainable for the organization. Marketing Strategy: plan for meeting the marketing objectives. Incorporates the marketing mix. Action Programs: an explanation of the different tasks of the marketing strategy. What will be done? When will it be done by? Who will do it? What will it cost? Budget: A more detailed look at the cost of the proposed marketing activities. Measurements: sets levels to measure if objectives are being met. Sets timeline to meet these measurable objectives. Supportive Documents: references to support the marketing plan. Includes the marketing research report. Controls: monitoring system for the marketing plan. Monthly or quarterly checklists to insure that the plan is operating effectively. Also included contingency plans. Plans of action in the event of a crisis. It is important to regularly update marketing plan. The market changes almost by the hour. The first marketing plan you create probably will not be effective in the future. Macro Environmental Factors Affecting Our Marketing Plans Economic Condition: Economic condition is a significant force that is affecting the marketing activities of just any organization. Economic conditions are reflected in business cycle Prosperity, recession, depression and recovery. High Inflation rate affects, as less people will buy the product so good idea would be to cut cost rather than evaporate. Competition: A companys competitive environment has major influence on its marketing program. Brand Competition (Pel, Waves and Haier) Substitute Product (Automatic air conditioner, Sensor door ) General Competition Marketing Objectives Marketing objectives which derive from the corporate objectives relate to needs of the target markets as well as to specific sales goals. These may be referred to as general need satisfying objectives and specific sales target objectives. Our marketing efforts will focus on communicating that promise to our clientele. While making marketing objectives a lot of care and extensive information is required so that the objectives which are drafted fit the companys strategic plans at all levels. As marketing objectives are set as benchmark and every individual in the firm has to work for attaining the desired results. We have set some wide and important marketing objectives. Mitsubishi is a company that has been known as a consumer friendly firm for the reason that the company has always strived hard to make their customers happy. So that in return they give loyalty and long term commitment to the product as well as the company. Ultimate controller gives understanding customers need great importance and seriously work on it. If your customer is not satisfied one cannot exist in the market for long. Developing new products, as Mitsubishi enjoys goodwill and a good reputation across the world, the ability to produce new products under its banners as customers at large trust the company. Another important aim of the marketing department is to create brand awareness. Even though a company like Mitsubishi and its product do not need any introduction but to capture the crunch which other acquires it is necessary to make people know about the new product which is known as ultimate controller. Increase product awareness among the target audience. Inform target audience about features and benefits of our service and its advantages. Decrease or remove potential customers resistance to buying our product. Need satisfying objectives means shifting managements view of organization from a producer point of view to a satisfier of target market needs. In the case of Mitsubishi who promises and aims to provide top of line products in the market take help of research and test marketing in order to adjust need satisfying overall objectives. Mitsubishi is a highly financed company who believe in quality provision to the consumer rather than quantity make ads which best fit the mind frame of the target market, putting no negative effect on any individual. For the product which we have come up is designed after a intense research on different fronts in order to know what actually consumers demand and what are their preferences. After evaluating the research they come to a conclusion which is best suited to consumers. So that consumer is happy with the product, the company and remains loyal to both. Test marketing is another technique used by the company in order to judge the minds of the consume rs. The main focus of this type of marketing is, consumer are the best judge and evaluators and by getting results before launch will definitely improve many things which might go against company and product if not properly researched. Marketing Overall Strategy Letting the Customers Know us: It is a fact well known that if your marketing is strong and you are able to get public attention the chances of increased profitability are very high. Therefore marketing wing of ultimate controller department is highly financed and this department strives hard so that it puts long lasting and positive impact on companys profits. Profit is not the only aim of a company when it enters the market. Acquiring market share is essential for surviving in the market. We need to create good relations with our customers. But good relationships are built on trust. So it is natural that the customers would want to learn as much as they can about our company. In this modern age the vast majority of shoppers do their research on the  web  before making a purchase. Having a company website is a cost effective way to convey in-depth information about our product. Competitive Based On Value: Most people choose the product that provides the greatest value for their money. In a competitive market, theres price parity among the principal players. But since we are providing a product that is the first of its kind in Pakistan so we need not to cut our prices or rates, but instead we will add additional services that will elevate our offer making it too good to resist. This is called bundling. we may need to test various offers until you find a winning combination. Keep In Touch: We will be communicating with our customer database at least every four to six weeks. Use a combination of sales and marketing tactics to stay in touch, such calls, e-mail and postal mail. We will make a habit of periodically communicate with our customers for any problems they may have faced and their recommendations. We would also ask the customers to forward our product information to friends or family members who would appreciate our product and would help us to increase our customer database. We would emphasize on building strong relationship with our customers and their recommendations would be welcome. Strategies to Maintain and Expand Future Growth: We pursue a variety of growth strategies, including the following: the VI Strategy, which aims to make strong businesses stronger, the AD Strategy, which is designed to reinforce solutions centered on strong businesses; and the Global Strategy. With a wide range of products and businesses that are both competitive and enjoying growth in markets worldwide, the ultimate controller is pressing ahead with these strategies as it strives for further domestic and global success. Marketing Mix Strategies Product: The product/service is about a universal system that is being installed in any room or house and controls all the electrical and other things in the room. These things include air conditioning system/temperature adjustment, sound system, doors and windows, lights etc. moreover these option can be altered and can be limited till specific things as per your clients requirement. The product is under the strong brand name of Mitsubishi electric. Making User Manuals Easy to Understand: The ultimate controller promotes measures to create user manuals that are easy to read and understand, enabling customers to use products safely and comfortably. Our guidebook for producing user manuals forms the basis of these measures, Changes for the Better, our corporate statement, encapsulates all that we stand for and aspire to a brighter future for society, industry and everyday life through innovation. Universal Design that Provides Ease of Use: Universal controller is designed in such a way that they can be used by as many people as possible. Mitsubishi Electric works to make products that are truly easy to use and easy to live with, by assessing products in terms of whether they facilitate worry-free living, are simple and easy to understand, use displays and expressions that are easy to identify, and incorporate ergonomic We are also working consistently to develop and improve universal designs both for the way products are used and for easier installation and maintenance. After sale à ¢Ã¢â€š ¬Ã‚ ¦.Principle of Notification, Collecting Information, Repair and Recall of Products: In a case where there is a report that a major problem has occurred in a product that we have sold, we have a system for quickly and accurately considering and deciding on steps and measures to take, including the participation of upper management. For recalls in particular, we will work on an ongoing basis to make sure all the relevant products that were sold are returned and repaired, and we will apply these efforts to a wide array of sales channels. Price: Premium pricing: Premium pricing is the practice of keeping the price of a product or service artificially high in order to encourage favorable perceptions among buyers, based solely on the price. The practice is intended to exploit the tendency for buyers to assume that expensive items enjoy an exceptional reputation or represent exceptional quality and distinction. People think that higher price mean a superior service or product. It does not. New firms that may come into the market may provide the same quality service at lower cost. This would lead the customers to think that lower priced companies have poor customer service and a defective product. We are going to use the following two factors to enhance premium pricing: First, specialized knowledge about the service, and prove it to the customers by telling them about the impact new hardware would have on their live and guide them through the process of installation. Second, we will not hide the high price. But we will also explain the reason why the solution to their problem is too expensive, and why it would actually benefit them more in the long run. We can also gain valuable insight of our target market by testing the price before releasing that price to your whole target market. The price of our product/service would be 50,000/- if installed in a single room. Whereas special offers would be given on installation of bigger units such as one entire office or hotel floor. Moreover negations could be done on these bigger projects, by minimizing the contents of the product. it would also be favorable for the company to install on big projects as the cost of installing is less than a single room. Distribution: We would choose direct distribution channel because our product is totally new to the global market. The product is high-involvement and is not part of the regular purchase pattern. Its complex nature ensures that the customer has to be deeply involved while buying the product. Moreover, he should also evaluate all the possible alternatives. Through the direct distribution channel, we would be in a position to exercise more control over the channel. We could satisfy our customers with timely delivery and be in a position to reduce our distribution costs. Thus, meaning a reduction in the expenditures in the short and the long run. A pull selling strategy is one that requires high spending on advertising and consumer promotion to build up consumer demand for a product. If the strategy is successful, consumers will ask their retailers for the product, the retailers will ask the wholesalers, and the wholesalers will ask the producers. Push marketing is where you develop advertising and promotional strategies geared toward your marketing and distribution channels to entice them in promoting your product. But since we are marketing the product ourselves and there are no whole sellers, intermediaries or agents we cannot utilize push marketing for our product or services. Our marketing involves creating an environment encouraging sales. The promotion campaign is to be powerful enough to pull the prospects towards the product and service. The traditional hard-selling Pakistani approach calls for pushing the products towards the clients. However, in the modern business era, the pull strategy is a better bet for increasing the sales. Pull marketing attracts ideal clients to the product. The purchase decision comes voluntarily or at least there is a product inquiry by the customer which would allow us to use our other tools to capture them. Promotional: We recommend an aggressive promotional campaign for our new product. We are doing this to persuade more and more people to buy our product. In order to promote our product, we would be using both above the line and below the line activities. We would be using the following above the line activities: Advertising through television. Newspaper. Magazines. People: The essential ingredients to any service are the staff and people. It is important to recruit an educated staff and train them appropriately in the delivery of their service is essential in order to obtain to obtain a form of competitive advantage. Consumers make judgments on the product and service based on the employees they interact with. Staff will have the appropriate interpersonal skills and service knowledge to provide the service that consumers are paying for. Process: Refers to the systems used to assist the organization in delivering the service. Regular check up on the customer will allow us to know if anything is wrong automatically we can then fix it. Public relation: PR is a low-cost, high-impact way to build name recognition and early sales. With it we can reach virtually any audience, and PR often provides greater credibility than advertising. Tell a Compelling Story: Major media outlets receive hundreds, even thousands, of press releases daily. The fact that our  business  is opening isnt especially interesting. We will need to go beyond the boring news and tell a story that engages the media and our audience e.g. how will your new company benefit the community? By bringing in new jobs. Choose The Right Media: The press is a fickle creature so it is best to use a media that we know will not write a bad review about us. So our press list doesnt have to be long choosing only the media that reach our best prospects and feature editorial or advertising for the product and service we are marketing. Use Media Relations Tactics: Effective PR takes dedicated attention over time to build relationships with the media. However our initial release is just a knock at the door. For an effective media relations campaign, we will need to maintain good relations with them. Make it easier to cover us: We will have a complete press package ready to send to the media that express interest in our story. This can include anything relevant, from product spec sheets to background on your company. We will begin our PR rollout just prior to launching our company, and maintain a well-targeted media relations campaign that reaches out with enough frequency to get us noticed without angering anyone either from the press or the local community then and only then we may be sure to win positive coverage for our new business. Environmental Management and Environment-Related Business Strategies Under Environmental Vision 2021, a long-range vision for environmental management formulated in October 2007, the Mitsubishi Electric Group strives to realize a sustainable society by making positive contributions to the earth and its people through technology and action. As initiatives to help prevent global warming, we are working to reduce CO2 emissions resulting from product use by 30% compared with fiscal 2001 levels, from production by 520,000 tons, or 30% compared with fiscal 1991 levels, and from power generation. With the overarching objective to promote a recycling-based society, we are also implementing measures consistent with the 3Rs (reduce, reuse, recycle) product principle while targeting zero emissions in our manufacturing processes and the elimination of direct landfill waste. As we work to ensure harmony with nature and to foster environmental awareness, we will implement initiatives that develop personnel who think, feel and act for the environment. The Mitsubishi Electric Group is active across a wide spectrum of environment-related fields. In its efforts to help prevent global warming, the Group delivers a host of energy-saving products and services such as solar power generation systems, power devices, high-efficiency automotive equipment, energy-saving countermeasure and support equipment, energy-related building equipment, high-efficiency lighting, heat pump applications and clean energy. Education and Awareness of Human Rights The Mitsubishi Electric Group recognizes that its business operations are interrelated with a wide range of peoples and societies, and our code of conduct maintains respect for human rights. Through measures such as training of our employees on human rights issues and promotion of the employment of people with disabilities, we work earnestly to foster respect for human rights while putting programs into practice. At the same time, we have a determination to apply measures appropriate to the proper handling of contemporary issues such as sexual harassment, power harassment, security of the private information of individuals, genetic therapy, and others emerging from recent c